Wednesday, July 23, 2008

Bay Area Business Woman

Congratulations to Karen for her feature article in Bay Area Business Woman!

Karen Liu and Dream Dinners were recently featured in an article in Bay Area Business Woman. We are so proud of her for her accomplishment - educating new customers about all the time saving and stress relieving benefits of Dream Dinners!

Click here to see full article:

Wednesday, July 9, 2008

Dream Dinners vs. DIY

With so many people concerned about the rising food prices, I was curious about how much our dinners cost in comparison to buying the ingredients at a major supermarket. So, I recently conducted some research and did price comparisons on a few Dream Dinners from the July menu. Here are the results:

Coconut Shrimp (Comparison #1)

Panko Bread Crumb $2.39
Coconut Shredded $2.00
Corn Starch $1.49
Egg Liquid $4.00
Flour $2.50
Buttermilk $1.19
Diced Pepper Red $2.89
Baking Powder $1.55
Chili Sauce $2.32
Sweet & Sour Sauce $1.49
Shrimp $14.98
Chili Powder $2.09
Cayenne Pepper $0.99

Total Cost at Safeway*: $39.88
Total Cost at Dream Dinners: $29.00

Emeril's Fish Provencal (Comparison #2)


Cod (1.5 lb) $9.99
Italian Seasoning $3.99
Chili Flakes $5.75
Tarragon $3.99
Fresh Lemon $1.50
Olive Oil $7.99
Chopped Garlic in water $4.99
Diced Onion $0.74
Zucchini (Fresh 3 whole) $1.86
Diced Tomatoes $1.95

Total Cost at Safeway*: $42.75
Total Cost at Dream Dinners: $31.00

*The lowest possible cost was used in this research. Dream Dinners on average costs 27% less than buying our own ingredients at the supermarket. And we may end up tossing out the spoiled unused ingredients. That's like throwing money down the drain...we don't want to do that!

Even if we assume that we have some of the basic ingredients in our pantry, Dream Dinners still costs less and we haven't even considered the time saved!